How I work with organisations
I work with organisations and leaders in a small number of clear ways, depending on what’s needed at the time.
Engagements are tailored, but the structure is consistent.
Strategy & alignment
Delivered through Rally Group.
This is internal, strategy-led work with executives, leadership teams and boards. It focuses on aligning direction, leadership intent and organisational narrative before decisions harden and messages go out.
This work is typically engaged during periods of growth, transition or complexity.
Marketing & execution
Delivered through Leverage Media.
This work translates clarity into consistent external delivery — across marketing, communications, content, campaigns and training — ensuring execution reflects intent.
Advisory, speaking & facilitation
In some contexts, my role is advisory rather than programmatic.
This can include executive or board advisory, leadership offsites, strategy days, conferences, panels, moderated discussions and training.
Speaking and facilitation are often how relationships begin, or how broader work is supported.
How Rally and Leverage fit together
Rally and Leverage exist for different reasons.
Rally works inside organisations, alongside leadership teams and boards, at points where direction, intent or alignment need to be clarified. It focuses on strategy, leadership alignment and narrative — particularly during periods of growth, transition, or complexity. The work is internal, often upstream of decisions, and centred on helping organisations move with coherence rather than friction.
Leverage works on the outside, once clarity exists and needs to be expressed consistently. It translates strategy into disciplined marketing, communications and training — ensuring what the organisation says and does externally reflects its internal intent. This is executional work, grounded in structure, consistency and commercial outcomes.
Some organisations engage one, some engage both.
Starting the conversation
If you’re unsure which pathway is right, that uncertainty is usually the right starting point.